
Since Texas' first game against the Dallas Foot Ball Club in 1893, the football program has been an integral part of life at the University of Texas. Originally designed to simply help fans understand the rules of the new game and identify the players, the Texas football program has grown over the past century into a beautifully-produced magazine, filled with skillfully-written articles, full-color photography, biographies and statistics for players and coaches, and dozens of advertisements. Now produced by Host Communications under the direction of Media Relations Director John Bianco, the modern program's purpose is to say to the fans and visitors who fill the seats of Memorial Stadium-"We're Texas. And we have a great football tradition."
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The five-inch-thick scrapbook of professional strongman and gym owner known as "Professor Attila" is filled with dozens of articles about Attila's performances as a strongman, his partnership with Sandow, his work at the gym in New York City, and advertisements for his acts.